Query Eyed for the Straight Keyword Results
Have you ever taken a look at the Google Search Query Report? Notice anything a little weird in the report? Well, myself and other colleagues have and it’s a little annoying to say the least. Even though Google has far better reporting features than those of Yahoo, MSN, , however when they offer something to it’s users that is not delivering the expectations that they claim, it’s almost like they don’t want you to know. … Read entire article »
Filed under: Google Adwords, Web Analytics
Web Analytics: Are We Losing Focus On What Really Matters?
Why is it becoming more and more difficult to go from "Point A to Point B" these days with regard to Web Analytics. Which is more important to you? Identifying what is working and what not is working? or whether you have sold 2 more blue widgets than red widgets and that those blue widget purchases came during a 1 hour time span served from 2 different search engines with totally different Ad/Creatives. Are you getting the point? Well, unless … Read entire article »
Filed under: Web Analytics
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