What Search Marketing Analysts Could Learn From Sports Analysts
On the way to work one morning, I was listening to the Philadelphia local Sports Radio Station, WIP SportsRadio, that detailed individual statistics don’t really matter as much as WINS and LOSSES. In fact, some of the radio hosts were animatedly opposed to statistics as a false representation of what they see on the field. They also talked about how statistics do not represent the athletes true skill set or mindset during the game. For … Read entire article »
Filed under: Web Analytics
Today’s Search Marketers Deserve A Little More Respect
Ok, I am going to go out on a limb when I say all Search Marketers are not given the respect they deserve. (Rodney – See Classic Caddyshack YouTube clip below – this ones for Toby & Bruce) C’mon, aren’t we the driving force behind this $40 Billion Dollar Booming Industry (forgive if I missed a billion here or there. There is no excuse for this "ignorance in the air" that getting an impressive Organic … Read entire article »
Filed under: Uncategorized
Exclusive Interview with Google’s Peter Greenberger, Team Manager of Elections and Issue Advocacy
Semgeek is proud to present an Exclusive Interview with Google’s Top Political Online Marketing GoTo Guy, Peter D. Greenberger, who’s been at the forefront of Google’s Online Advertising for the 2008 Presidential and Congressional Races. Question: How are candidates using Display Advertising? Answer: The candidates’ use of display advertising has evolved over the different phases of the campaign. During the primaries, political advertisers targeted display ads featuring information on voting locations and procedures to specific states. … Read entire article »
Filed under: Exclusive Interviews, Google Adwords
Over 63,000 Non-profits Turn to GoodSearch.com During Economic Downturn
In our slowing economy, GoodSearch.com has become one of the most effective and unique solutions to help Nonprofits raise money online. GoodSearch recently reported that more than 63,000+ Nonprofit Organizations and Schools across the country have turned to GoodSearch’s (2) two online fundraising tools which basically allow supporters to financially help out the nonprofits of their choice without spending any money of their own. GoodSearch.com, a Yahoo-powered search engine which makes a donation for … Read entire article »
Filed under: NonProfits & Charities
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