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» MSN AdCenter, Politics, Yahoo Search » Bing Uses Yahoo Search to Promote Sarah Palin Searchers. Bad Taste or Clever Strategy?

Bing Uses Yahoo Search to Promote Sarah Palin Searchers. Bad Taste or Clever Strategy?


Wow, I was not expecting this from Yahoo and Bing. Frankly speaking here, when I noticed that Sarah Palin was showing up in Yahoo’s “Trending Now” section, I wanted to see why. Then, all of a sudden I saw a Yahoo Sponsored Listing for Sarah Palin coming from MSN/Bing and I said to myself “What the #$%#  is this? Are you telling me that a major Search Engine on the verge of launching one of the largest mergers in Search Marketing is using a controversial political figure to maximize their visibility through politics? Ouch!

In my opinion, that’s a very slippery slope, especially with using the “drill baby drill” Hockey Mom at the realm. Regardless of your political views, that is a dangerous tactic especially when were are living in a very polarizing political society and the last thing a search engine needs is to come across like they are supporting a specific political party or organization.

See the Actual Screen-shot below (or do your own Yahoo Search)
http://search.yahoo.com/search?cs=bz&p=Sarah+Palin&fr=fp-tts-701&fr2=ps

  1. What’s your opinion on this?
  2. Do you think this is in Bad Taste?
  3. Let us know your thoughts?


Filed under: MSN AdCenter, Politics, Yahoo Search · Tags: , , ,

One Response to "Bing Uses Yahoo Search to Promote Sarah Palin Searchers. Bad Taste or Clever Strategy?"

  1. Anita Schott says:

    Oh now search engines are following the history of the newspaper industry… look out!

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