Wow, I was not expecting this from Yahoo and Bing. Frankly speaking here, when I noticed that Sarah Palin was showing up in Yahoo’s “Trending Now” section, I wanted to see why. Then, all of a sudden I saw a Yahoo Sponsored Listing for Sarah Palin coming from MSN/Bing and I said to myself “What the #$%#  is this? Are you telling me that a major Search Engine on the verge of launching one of the largest mergers in Search Marketing is using a controversial political figure to maximize their visibility through politics? Ouch!

In my opinion, that’s a very slippery slope, especially with using the “drill baby drill” Hockey Mom at the realm. Regardless of your political views, that is a dangerous tactic especially when were are living in a very polarizing political society and the last thing a search engine needs is to come across like they are supporting a specific political party or organization.

See the Actual Screen-shot below (or do your own Yahoo Search)
http://search.yahoo.com/search?cs=bz&p=Sarah+Palin&fr=fp-tts-701&fr2=ps

1. What’s your opinion on this?
2. Do you think this is in Bad Taste?
3. Let us know your thoughts?