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Google’s Call Metrics is Latest Push To Own The PPC Call Tracking Market

Google’s Call Metrics is Latest Push To Own The PPC Call Tracking Market

In a recent post from Google’s Inside Adwords Blog, Google has officially released Call Metrics to all advertisers to the US and Canada regions. This is a significant update to the Adwords Platform because Google is once again taking business away from other Pay-Per-Call companies. Of course with this full release, Google is increasing the costs for this service so they can please their shareholders. However, it’s not so bad for the advertiser because they … Read entire article »

Filed under: Featured, Google Adwords, ppc software