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Are PPC Agencies On The Verge Of Extinction?

Are PPC Agencies On The Verge Of Extinction?

There has always been the debate surrounding the benefits and setbacks of going with "In-House" vs. Agency as the best solution to maximize the companies efforts through Search Engine Marketing. However, due to the recent results from SEMPO's second in-house salary survey the report mentions that Salaries for Search Marketing Professionals increased significantly, even considering the lackluster economy that we endured over the past few years. So, in theory, this is a good thing … Read entire article »

Filed under: Online Strategy, Paid Search in General, Search Engine Optimization